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Biz Help For You
Our show is education-based to give information to entrepreneurs to help them know the rules and regulations that need to be followed to help them avoid penalties and keep them in compliance. It also offers tips for success in various areas including marketing, website design, budgeting, understanding information on financial reports and more.By listening to this program, you will learn about specific regulations in the areas of business licenses, payroll, sales tax (for online and brick and mortal sellers), 1099 processing and other compliance tasks. You will also hear tips from experts to help you manage and grow your business to be more profitable.Topics will include labor law updates, creating systems and processes, building a team, understanding the differences, features and benefits of desktop versus cloud based software, creating a marketing plan, and other important topics for entrepreneurs.
Biz Help For You
Key Takeaways for Entrepreneurs' Brand Awareness Campaigns with Robert Brill
Let me tell you about my insightful guest today - Robert Brill, CEO of Brill Media, an award-winning media buying agency specializing in precision advertising. With over 20 years of experience, Robert is not only a Forbes Business Council member but also provides marketing insights to other major publications. In our casual conversation, Robert shares key takeaways for small business owners on effectively growing through marketing. He emphasizes having the right messaging before spending money to amplify reach. We discuss how to achieve product-market fit by understanding target audience problems. Robert also advises on major advertising platforms like Google, Meta, LinkedIn, and TikTok. He explains how brand awareness campaigns, while not directly sales-driven, increase conversion rates long-term. Overall, Robert provides a wealth of practical tips for entrepreneurs to make better marketing decisions. I encourage you to listen to Robert's expertise in precision advertising and their success in growing a media agency. Let me know your key takeaways in the comments! #SmallBusinessMarketing #EntrepreneurialMarketing #BusinessGrowthStrategies #MarketingTips #AdvertisingInsights #DataDrivenMarketing #BrandBuilding #DigitalMarketing101 #MarketingAgencyTips #CustomerCentricAdvertising
Key Moments
00:00:03 - Introduction to Robert Brill
00:01:06 - Becoming an Entrepreneur
00:02:47 - Key Insights for Business Growth
00:06:49 - Product Market Fit
00:13:07 - Advertising Platforms
00:14:22 - Understanding Consumer Data and Advertising Platforms
00:17:27 - Platform Recommendations for Advertising
00:19:57 - Building Brand Awareness and Sales
00:21:22 - Utilizing TikTok for Marketing
00:23:49 - Marketing Strategies for Small Businesses
00:28:23 - Importance of Finding the Right Agency
00:29:43 - Role of an Agency
00:32:21 - Offer and Contact Information
00:33:58 - Marketing vs. Advertising
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